Monthly Archives: April 2021

How to Make Mother’s Day Truly Your Day

Gee willikers! Mother’s Day is right around the corner. We have an important message for moms everywhere: you work hard, you sacrifice, so don’t be bashful about making this day all about you. It occurs once a year, and we’ll go out on a limb and say it’s been quite the doozy of a 13-month stretch. 

The point is that you come first on Mother’s Day, and you can hand-craft how you’d like even if (gasp!) you’d prefer some solitude. Don’t worry, your kids, husband, parents, inlaws, and whoever else in your sphere won’t fire you over it. 

Here’s how to make Mother’s Day truly your day. 

Design Your Day

Do you ever fantasize about what the perfect day would look like? Of course you do, but it always seems like an impossibility because of your daily duty and drudgery. Well, Mother’s Day is your opportunity to start with a blank canvass and design the morning, afternoon, and evening as you want. Pro tip: write it all down and go forth. 

Give Yourself Permission to Just Say No

It goes against the grain to not want to be with family on Mother’s Day, but if that’s what you desire then go for it. If getting together with family within pandemic parameters fulfills you, great, but don’t feel guilty saying no to your relatives, rejecting their invitations to brunch, lunch, or dinner. Tradition shmradition. When 32% of mothers say their mental health has gotten worse as a result of COVID, you are entitled to some me time on your day. 

Be the Queen of Your Castle 

“I love you, you’re perfect, now leave,” isn’t exactly how I’d articulate it to your spouse/partner and kids, but you can kindly request that you’d like the house to yourself for a portion of the day. Imagine having a few hours alone to just chill. Make sure, though, that you give your crew some advanced notice that they need to vacate the premises. 

Get a Room

When is the last time you had your own hotel room unrelated to a work trip? Even if it was yesterday, that doesn’t preclude you from booking a Mother’s Day reservation and spending the night. The possibilities are endless, including binge watching Netflix shows, getting lost in a book, or doing both while lounging in a cozy robe and feasting on room service. Staying at a hotel is low risk if you’re vaccinated, and you could always rent an Airbnb or Vrbo property if that makes you more comfortable.

We should note that we’re not trying to sway you one way or the other. Your perfect Mother’s Day may be one spent with family all day, but the main idea is that you have the freedom to experience Mother’s Day on your own terms because you deserve to.

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How to Choose the Right Gift Basket

Recently we’ve written about how people decide what gifts to give. A prevailing theme is anxiety over selecting the perfect kind. First of all, there’s no such thing as the perfect gift, because “perfect” is an unrealistic standard. Take that pressure of yourself and reframe it as picking a gift you believe the recipient will enjoy. 

We’re going to focus on gift baskets, something that we know a thing or two about. While they fall under a specific category, there’s a wide range of gift basket types and recipients, and below we discuss how to choose the right one for your clients  

Set a Budget

Showing your clients some love is important, but before going on a shopping spree, set a budget. It’s a good idea to plan for the year and the client type, since one kind of gift basket does not fit all. A good move is to also budget for prospects because sending them a gift is a gesture of goodwill and may lead to future business.  

Know Your Client 

You can’t go wrong with gourmet gift baskets featuring wine, chocolate truffles, spreads, nuts (maple smoked cashews anyone?) Italian sausages, and more sweets and savories–kind of like our (⚠️SHAMELESS PROMOTION ALERT⚠️) best-in-class, often imitated but never duplicated gift baskets that you can order here. The point is that you want to wow your clients, and a gourmet gift basket achieves that while being an extension of your outstanding customer service. 

However, to make the most impact is to know your client. Let’s say you work with a business in the wellness industry, a health-conscious basket with items like fruit and tea, might be the way to go. 

Think Beyond Food

Variety is the spice of gift basket life. Treats and vittles are great, but so are accoutrements that fit the theme and tie everything together. For example, if your client is a baseball fan (happy belated opening day), specifically a Cubs or White Sox fan, you can surprise them with a basket that has games, koozies and mugs, like these. This way, the basket combines food and drink with gifts that will last much longer after the former are digested, making them even more memorable. 

Can They Even Accept Gifts?

Not to be a party pooper, but some businesses have policies that prohibit receiving corporate gifts. The last thing you need is to invest the time and money into a large order only to learn that it’s been roundly rejected due to company fine print. Come to think of it, we probably should have led with this paragraph. 

There’s enough stress associated with running a business and keeping your customers happy, but with a little planning, you can easily shop for a gift basket that will make them feel even more valued. 

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