Well, Thanksgiving is a wrap, and Chanukah is in full swing. Before we know it, “‘Tis the holiday season” will soon be “‘twas” at the rate things are moving. New Year’s is right around the corner and a time for contemplation, celebration…and consternation over resolutions that you may or may not fulfill.
As we enter 2022 (2022! Remember when such a year felt so far away?), it’s nice to consider what we could do differently to be better versions of ourselves. You’re likely in the midst of your holiday shopping, so how about making a commitment to become an improved gift-giver?
We’ve previously written about the psychology of gift-giving and how to budget and schedule your gifting. In that vein and as the new year inches closer, consider making a resolution to be more intentional about the gifts you give.
Know Your Audience
The occasion–birthday, holiday, life event, etc.–is the easy part, but being intentional about gift-giving involves understanding the recipient and knowing what makes them tick.
🚨SHAMELESS PLUG ALERT🚨
For example, you may know someone who absolutely loves sweet and savory treats, specifically Old Dominion peanut brittle, chocolate cherries, and sausage, which just happens to be some of the delicious items in our Season’s Greetings Holiday Gift Basket. The point is when you know what someone likes, it makes your job easier and their appreciation stronger.
Focus on the Little Things
The presentation of a gift is often just as important as what is inside. That initial feeling of joy, seeing a beautifully wrapped box, or a meticulously arranged gift basket, shows your family, friends, or clients that you’ve gone the extra mile to make their gift special.
Did you know that we can customize your gift with imprinted ribbon or even include items with your corporate logo and colors? Look at that, someone just accidentally sat on the 🚨SHAMELESS PLUG ALERT🚨 again.
Give an Experience
A beautiful dress can get ruined by a dry cleaner.
You know what’s taint-proof? An incredible experience. Too often, gifts add clutter over substance. Rather than focusing on “things”, think about the experience your gift offers. Painting lessons, concert tickets, and a gift basket of pasta ingredients (note the subtle link versus the in-your-face shameless plug alert) are gifts that inspire fun, togetherness, and the making of memories.
Be a Detective
Finding the perfect gift sometimes takes a bit of investigation and forthrightness. Ask what the person wants or likes. What are their favorite foods, colors, and styles of clothing? By taking an interest, you’re guaranteed the next gift you buy will be something the lucky recipient enjoys.
The best part about this New Year’s resolution is that it is very very attainable. All it requires is a little planning, and who says you can’t start your resolution a month early?
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